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Seth's Blog: The coming backlash over green marketing
Marketers who truly care about the green thing should be scrambling right now to find a number or an organization that can defend the green brand.
2008, article, godin, green, marketing, measurement saved by: meryn more details ...
http://sethgodin.typepad.com/seths_blog/2008/05/the-coming-back.html
Seth's Blog: Why bother having a resume?
Great people shouldn't have a resume. [...] Having a resume begs for you to go into that big machine that looks for relevant keywords, and begs for you to get a job as a cog in a giant ma...
2008, article, business, godin saved by: meryn more details ...
http://sethgodin.typepad.com/seths_blog/2008/03/why-bother-havi.html
The Web 2.0 No Bull Shiitake Marketing Test by Seth Godin
advice, godin saved by: msandler more details ...
http://blog.guykawasaki.com/2006/08/the_web_20_no_b.html